21 Articles Found in Branding Category.

Brand Development You Should Improve Your Branding [ 0]

Brands are an extremely vital element in your product and corporate value proposition. With communications so pervasive today, corporate branding and product branding are becoming fused as one.
Submitted: 2006-05-28

The 10 Keys to Branding Your Massage Therapy Business [ 2]

Do you struggle to attract and retain the right clients for you? Do you yearn to have word-of-mouth renown? In an increasingly challenging market flooded with talented therapists and extremely savvy consumers, discover 10 Keys to developing a brand full of integrity that will inspire you, attract loyal customers, and make promoting your practice effortless.
Submitted: 2006-05-23

Its All About Marketing [ 4]

Its all about marketing and perceived value. How do you add value to your product and market it to success?
Submitted: 2006-05-19

Maximum Impact Media Advertising [ 8]

If you sell a product or service, and want to be successful quickly, you must tell people about it through advertising and marketing
Submitted: 2006-05-10

What is Brand Essence? [ 16]

Brand essence is a way of articulating the emotional connection and lasting impression -- usually summed up with one simple statement or phrase -- that defines the qualities, personality and uniqueness of a brand.Determining and capturing Brand Essence involves extensive research with customers and non-customers to acquire a keen understanding of needs and desires.
Submitted: 2006-04-26

What Is Brand Identity? [ 21]

A strong brand identity can position a company above its competition all by itself.
Submitted: 2006-02-19

The Makings Of A Marketing Plan [ 17]

Fact is, just the thought of a marketing plan overwhelms many. Mention of projections, studies, demographics and segmentation are returned with blank spacey stares.
Submitted: 2006-02-17

Google Takes Manhattan [ 30]

Googles Internet search brand is so strong that we forget how big a player its becoming in the worlds advertising markets. Even when we read the latest forecasts about its growing success, we tend to think exclusively about Googles online brand image.
Submitted: 2006-02-08

Using Niche Concepts to Catapult Your Website [ 21]

No matter how you plan to make money from the internet, you must learn that the most successful websites dont try to be something for everyone. Instead they focus in on a narrow subject area a niche. Whether you are promoting your own products or services or someone elses, you need to hone in on your niche.
Submitted: 2006-02-08

On Branding [ 19]

If you think branding is just for large companies, think again - you may be overlooking the most important component of a successful business strategy.
Submitted: 2006-02-07


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